Citizen Relations Appoints Josie Haynes as Managing Director of Toronto

Toronto, September 11, 2024 – Citizen Relations is thrilled to announce the appointment of Josie Haynes as Managing Director of Toronto. Haynes, who began her journey with Citizen as an intern 17 years ago, rose through the ranks to her most recent position as Senior Vice President. In her new role, Haynes will continue to drive the agency’s success by leading key client work, overseeing operations of the Toronto office and furthering collaboration with the regional offices. 

In addition to Haynes’ appointment, Jenn Duggan, President of Canada, expands her role to include the Quebec market, now overseeing Canadian leadership from coast to coast. 

“Both Josie and Jenn have been instrumental in shaping Citizen’s success story in Canada,” said Nick Cowling, CEO of Citizen Relations. “The elevation of their roles comes at a pivotal moment of growth for the agency as we continue to expand both our offerings and reach across the globe.”

Haynes has led a number of key client accounts for Citizen during her tenure, most recently including Emirates, Indeed, Intuit TurboTax, Kijiji, and SickKids Foundation. She has also been focused on agency growth through new business and driving integration.   

Haynes is no stranger to industry recognition, which has been evident during this year’s awards season. Her leadership on the 2023 “Asshole Activists” campaign for TUSHY and “Addy’s Crystal Ball” campaign for SickKids Foundation earned the agency multiple accolades just this year, including a Clio Gold, a PRovoke Media North American SABRE Best-in-Show Award, ILEA Esprit Awards, and recognition at the Cannes Lions. For the past two years Haynes has also served as a judge for the Effie Awards in Canada. 

Under Duggan’s leadership, Citizen Canada has enjoyed a period of significant growth and recognition including earning Strategy Magazine’s PR Agency of the Year (Gold) and PR Campaign of the Year in 2023.  In 2024, Citizen was named Global PR Agency of the Year (Bronze) by Campaign.